Quick Overview
At Mellow Art, we respect your privacy. We collect personal information only when necessary to deliver our services, and we never sell your data to third parties. Your information is used to help us serve you better and connect artists with supporters.
1. Introduction
Mellow Art ("we," "us," "our," or "Company") operates the mellow art website and associated platforms (the "Service"). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website, use our services, exhibit with us, or interact with us in any way.
We are committed to maintaining the trust and confidence of our community members, artists, and visitors. If you have questions about our privacy practices, please contact us at privacy@mellowart.com.
2. Use License
Information You Provide Directly
We collect information you voluntarily provide to us, including:
- Account Information: Name, email address, phone number, and profile information when you register for an account or sign up for newsletters
- Artist Application Information: Portfolio details, artist biography, medium/materials, booth preferences, and event selections when you apply to exhibit
- Contact Information: Messages, feedback, and support requests submitted through our contact forms
- Payment Information: Credit card or payment details for booth fees and transactions (processed securely through third-party payment processors)
- Event Registration: Information provided when registering for events or purchasing tickets
Information Collected Automatically
When you visit our website or use our services, we automatically collect:
- Device Information: Device type, operating system, browser type, and unique device identifiers
- Usage Data: Pages visited, time spent on each page, links clicked, search queries, and referring/exit pages
- Location Data: Approximate location based on IP address (not precise GPS data)
- Cookies & Tracking: We use cookies and similar tracking technologies to enhance your browsing experience
3. HowWe Use Your Information
We use the information we collect for various purposes:
- Service Delivery: Processing applications, managing event registrations, and providing customer support
- Communication: Sending you updates about events, artist opportunities, newsletters, and important announcements
- Artist Promotion: Featuring artists on our website, social media, and marketing materials (with permission)
- Improvement: Analyzing website usage to improve our services, user experience, and content
- Safety & Compliance: Preventing fraud, enforcing our terms, and complying with legal obligations
- Marketing: Sending promotional content about upcoming markets and events (you can unsubscribe anytime)
4. Information Sharing
We do not sell your personal information to third parties. However, we may share information in these limited circumstances:
- Service Providers: With vendors who help us operate our website and deliver services (hosting, email, payment processing)
- Public Information: Artist names, bios, and portfolio work may be displayed publicly on our website and social media
- Legal Requirements: If required by law or to protect our rights, privacy, safety, or property
- Business Transfers: In the event of a merger, acquisition, or sale of assets
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes:
- SSL/TLS encryption for data transmitted over the internet
- Secure storage of sensitive information
- Regular security assessments and updates
- Limited access to personal information by authorized personnel only
However, no security system is impenetrable. While we strive to protect your information, we cannot guarantee absolute security.
6. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information:
- Right to Access: You can request a copy of the personal information we hold about you
- Right to Correction: You can request that we correct inaccurate or incomplete information
- Right to Deletion: You can request that we delete your personal information (subject to legal obligations)
- Right to Opt-Out: You can unsubscribe from marketing communications at any time
- Right to Data Portability: You can request your data in a portable format
To exercise any of these rights, please contact us at privacy@mellowart.com with your request.
7. Cookies & Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience, analyze website usage, and remember your preferences. You can control cookie settings through your browser, though some features may not function properly if cookies are disabled.
We do not use cookies for tracking across websites or for targeted advertising without your consent.
8. Third-Party Links
Our website may contain links to external websites operated by third parties. This Privacy Policy does not apply to those external sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any external sites before providing personal information.
9. Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. You can request deletion of your account and associated data at any time, subject to our legal obligations to retain certain information.
10. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how we handle your information, please contact us:
Mellow Art
Email: support@mellowart.com
Address: Melbourne, Victoria, Australia
Response Time: We aim to respond to inquires within 48 hours
© 2026 Mellow Art. All rights reserved. This Privacy Policy is provided for informational purposes and does not create a contractual relationship. Please review our Terms and Conditions for additional information.
